A merger may look great on paper. Each firm has unique strengths which could produce a competitive powerhouse. But look for red flags.
Identifying the Intangibles that Could Derail a Promising Merger
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How Mutual Fund Adoptions Help Asset Managers Focus and Grow
Some fund managers have found success by joining companies with extensive distribution and well-planned marketing strategies.
Traits of the Modern PR Executive
Over the past decade, the role of the financial public relations professional has changed significantly, most notably, an increased correlation between sales, marketing, and public relations. PR professionals must now act as strategic consultants, not tacticians.