Who would you hire – a person who said they “made cold calls” or “generated $10m in production through cold calls.” The answer is obvious. Use these strategies to upgrade your firm’s story around results, not just process. Dan Sondhelm’s recent article was picked-up in NASDAQ.
Greek and Roman gods evoked fear, awe and envy. Their names now control trillions of dollars of your money.
An article in Pensions & Investments explains why so many crypto companies turn to mythology for their brand names. In it, Dan Sondhelm, founder and CEO of Sondhelm Partners, shares some insights. Read on to find out more.



